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Crash Course Entrepreneurs: International Business Basics
EAN No : 9789077256480
RM 69.90 (WM)
RM 69.90 (EM)
Member : RM22.90 Nett
Non-Member : RM22.90 Nett
Summary:
Importing, exporting, buying or selling parts and services, and businesses of all kinds, including start-ups and small businesses, are becoming more active outside their home countries - often by necessity. If you want to take your business global, you must do your homework, get advice, make connections, and be aware - and wary - of the risks you face. Every element in your original business plan will need to be reconsidered as you target international markets. This title will give insights you need to learn about cultural issues, successfully enter new markets, ensure you get paid and are protected and many more.
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